Primary Research Combined With Database Information
This service applies primary market research
methodologies and skills
to your company's customer or client database to
reveal...
Find out more
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Greetings, In this issue you'll find the regrets of a famous
author, a quick "manage your
supplier" tip, a link to a fantastic online forum, and a
site on numbers you'll find
both baffling and intriguing.
Simple, useful, and easy to deal with.
Enjoy,
Bruce Lockwood
President
T 207.874.2077 x103
blockwood@potlandresearch.com
tomorrow's answers
today
Portland Research Group is a full service
market research team with
extensive qualitative and quantitative research
talents.
Reply to this email for a
complimentary review of
your market research
strategy. |
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| John J. Kilcullen: My Biggest Mistake | | | good article
The creator of the Dummies series of how-to books
discusses the importance of collecting relevant
customer data.Read on | | |
| Managing Survey Anomalies | | | marketing research
tip
Survey anomalies occur when a respondent
doesn't follow the rules. They ignore the skip patterns
while filling out a questionnaire or provide multiple
answers to a single question when only one response
is required.There are several different ways to deal with
these types of problems. And no one way is right or
wrong in all situations. Regardless of how these
problems are resolved, there should be a plan to resolve
them. More on Quantitative Research | | |
| Market Research Roundtable | | | important
bookmark
This is hands down the best online message board
related to market research we know of. Always active,
you're sure to find answers and insight on a daily basis.
Visit the Roundtable | | |
| The Secret Lives of Numbers | | | fun link
Strange?
Sure. The Answer for a select few? Probably. A
chance to marvel at how much time some people have?
Most certainly yes.We're not sure we fully understand it. | | |
| Research Advisor | | | question? problem?
As an eFrame Alert subscriber you have an experienced
market
research professional at your service to answer your
market research questions. Reply to this email or call
Bruce Lockwood at 207.874.2077 x103 for assistance. | | |
| Please Forward | | | tell a friend
There's a link at the bottom of this email that you
can use to forward this email to a friend or colleague.
Some people who might find this interesting include
marketing managers, call center supervisors, or any
senior executive who needs a break from their day. | | |
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