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Market
Research Newsletter Archive |
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The eFrame Alert
is published monthly. Please feel free to browse past issues
by clicking on the corresponding link below.
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FYI:
We typically post a newsletter into
the archive within a week of its
distribution to our subscriber list.
The date listed next to the title
represents the date it was first
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2006 -
Volume 3 |
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Expanded Ethical Code
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May 14,
2006
In this issue you'll find a tool that lets
you convert anything to anything, an
introduction to qualitative research, and an
endless supply of free crossword puzzle fun.
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Meeting of the
Minds, or Methods
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April 14,
2006
In this issue you'll find a tool that lets
you convert anything to anything, an
introduction to qualitative research, and an
endless supply of free crossword puzzle fun.
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2005 -
Volume 2 |
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Introduction to
Qualitative Research
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October 21,
2005
In this issue you'll find a tool that lets
you convert anything to anything, an
introduction to qualitative research, and an
endless supply of free crossword puzzle fun.
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What To Expect From
a Research Vendor
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September
26, 2005
In this issue you'll find some instruction
on making sure you get what you expect from
your research vendor, an overview of data
entry services, and a silly game called
Catch 33.
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Know Your
Competition
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October 30,
2005
In this issue you'll find an article about
using research to know your competition, an
overview of field and tab services, and a
simple game of gems and mirrors.
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Call Center Agent
Authority
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July 27,
2005
In this issue you'll find some primary
research data on call center agent
authority, some thoughts on on-site surveys,
and a single question quiz on how well you
know your money.
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Launch a Successful
Project
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July 7,
2005
In this issue you'll find some ideas about
how to launch a successful market research
project, an introduction to mail-based
research, and a web site that has something
to do with shadows and reaching and . . . you’ll
have to take a look for yourself.
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Consumer Expenditure
Survey
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June 13,
2005
In this issue you'll find a bookmark to the
Consumer Expenditure Survey, an introduction
to The Survey Lab at Portland Research
Group, and bike riding fun.
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Introduction to CATI
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March 14,
2005
In this issue you'll find a case study about
managing an outsourced call center, an
introduction to CATI, and a funny little
game called cyrkam airtos.
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Quantitative Research Defined
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February 28,
2005
In this issue you'll find an incredible
resource of public opinion, a definition
of quantitative research, and a game
you’ll wish you could have played before
taking driver’s ed.
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A
Comprehensive Qualitative Research Site?
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February 01,
2005
In this issue you'll find a great
qualitative research site with loads of
information, a research profile, and an
adventure or two.
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Why Do New Business Ventures Fail?
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January 14, 2005
In this issue you'll find an article
about new business ventures, an overview
of Direct Marketing Impact Analysis and a
play off the old-school game, "hang-man."
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2004 -
Volume 1 |
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Understanding Customer Change
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September 30, 2004
In
this issue you'll find an article about
customer changes, some insights to
managing a research provider, a link to a
US fact-finding agency, and a great,
end-of- September diversion.
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20 Questions to ask
a Pollster
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September 15, 2004
In this issue you'll find 20 questions to ask the
pollsters, a quick research finding, how to manage
open-ended questions, and where to find music in the
most unlikely places.
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An Overview of
Online Research
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August 18, 2004
In today's issue you'll find a great overview of online
research, a b2b research case study, an intro to the
US Census, and an introduction to Sally.
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How to Mange Sample
Bias
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July 21, 2004
In
this issue you'll find an article about
ads, a quick tip on sample bias, the
mother of all research archives, and a
past-time known simply as, "fishing for
squirrels".
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Market Research for the Small Business
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June 30, 2004
In today's issue you'll find a great
article on market research for the small
business, a case study on reaching 18 to
24 year olds, the glossary of all market
research glossaries, and the solution for
corporate enthusiasm.
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Customer Contact
Loyalty Data -
June 17, 2004
In today's issue you'll find that one man's trash IS
another's treasure, contact loyalty data, MR training
resources, and a site that's just plain silly (and that's
why we like it).
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Beer Research
- May
28, 2004
In this issue you'll find that beer needs
research too, a tech firm case study, an
information treasure-trove, and a copter
game you can use to win the respect of your
peers.
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The Regrets of a
Famous Author -
May 14, 2004
In this issue you'll find the regrets of a famous
author, a quick "manage your
supplier" tip, a link to a fantastic online forum, and a
site on numbers you'll find
both baffling and intriguing.
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Bad Research
- April
30, 2004
In this issue you'll find a good article on bad research, data from a
recent study, a useful statistical site to bookmark, and a catapult game
you'll hate us for sharing.
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